As Financial Times reported, Uber introduces the UberMOTO service to Bangkok recently.
UberMOTO is still on trial. This is the first passenger service that Uber offers with motorcycles. Such service will be merged into the current Uber app as a new service.
It is reported that the flag-down price of UberMOTO is about $0.3, charged $0.1 by kilometer or $0.025 by minute then.
Uber Asian expansion officer Douglas Ma claimed:” Motorcycle is an important element in Thai culture. Uber aims to offer a safe, cheap and reliable transportation service to the public. It sounds convenient to use UberMOTO. Consumers can book a motocycle no mater where they are by using the app.”
The Financial Times suggested that the introduction of UberMOTO service was in relations with the postponement of BTS SkyTrain service as many office workers have to look for other means of transportation to work.
Uber was established in 2009 in San Francisco. Until now, it has accumulative financed $10 billion. It is working hard on exploring the international market. Asia is the key target market for Uber. It plans to start business from higher population density cities and districts.
Uber CEO Travis Kalanick claimed a week ago, Uber lost $ 1 billion in Chinese market last year. It faces much pressure from the local competitors Chinese DIDI and GrabTaxi that is specialized in Asian market. GrabTaxi once introduced its motorcycle service to Bangkok in the early of 2015.