The competition among music streaming services has been always heating. Apple Music and Spotify are the leaders in music streaming filed. They are now facing another competition from Amazon as it announced to release its own music streaming service: Amazon Music Unlimited.
Amazon teamed up with Sony, Universal Music and Warner Music to promote this service. The regular members can listen to millions of Amazon songs for paying $ 9.99 per month, with a 30-day free trial.
If you are Amazon Prime membership, you only need to pay $ 7.99 per month to enjoy the service of Amazon Music Unlimited. If you are Amazon Echo users, you can enjoy this service at $ 3.99 per month on Echo platform.
Amazon offered the similar music service for its existing membership, however, Amazon Music Unlimited is available to all Amazon users. The difference is based on how much they pay. Users can download songs from Amazon song library to local drive so that they can listen songs offline.
Amazon will plan to release family sharing music service as Apple Music does in the future. Apple Music for family sharing service costs $ 14.99 per month(￥15/ month in China),with six family members maximum.
Amazon faces the challenge of innovation. It will be hard to attract non-regular Amazon users to use Amazon Music Unlimited service. To those who subscribed Apple Music and Spotify music streaming services, they have no need to switch to Amazon Music Unlimited. Apple Music and Spotify respectively obtained 40 million and 17 million subscribers.
Amazon Music Unlimited is released in United States today. It will be introduced to UK and Germany later this year. It seems like this service won’t be introduced to China.